Visual Brand Identity Start Up Package
Whatever your business or industry you are trading in, it is essential that you make a great impression from the very beginning. You only get one chance to make a great first impression and to achieve this, you need a strong and accurate visual brand identity and a clear message.
The identity or ‘image’ of a company is made up of many visual devices:
- A Logo (The symbol of the entire identity & brand)
- Stationery (Letterhead + business card + envelopes, etc.)
- Marketing Collateral (Flyers, brochures, books, websites, etc.)
- Products & Packaging (Products sold and the packaging in which they come in)
- Apparel Design (Tangible clothing items that are worn by employees)
- Signage (Interior & exterior design)
- Messages & Actions (Messages conveyed via indirect or direct modes of communication)
- Other Communication (Audio, smell, touch, etc.)
- Anything visual that represents the business.
All of these things make up an identity and should support the brand as a whole. The logo however, is the corporate identity and brand all wrapped up into one identifiable mark. This mark is the avatar and symbol of the business as a whole.
Our start up package includes:
- Logo design (supplied in eps, jpg, PDF in full colour and black & white; PNG against transparent background to serve any future use you may have)
- Business Cards
- Compliment Slips
- Social Media Assets (Facebook, Twitter)